Archives by: Sandra Freisinger-Heinl

Sandra Freisinger-Heinl

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About the author

Sandra Freisinger-Heinl is the joint editor and co-author of BOBCM 2015 DACH book, Managing Director, MA Media and contributor to Branded Entertainment Online (BEO)

Sandra Freisinger-Heinl Posts

Interview with Razorfish Germany’s Preethi Mariappan
BOBCM DACH Region Edition co-editor Sandra Freisinger-Heinl caught-up with Razorfish Germany's Executive Creative Director Preethi ...
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Introduction to Working with Branded Content in German-Speaking Countries
Branded content is very important to convey a brand’s story to its audience. But content is available in many variations and can b ...
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Interview with Mediacom Beyond Advertising’s Palle Finderup Diederichsen
Interview with  MediaCom Beyond Advertising's Head of EMEA (Europe, Middle East, Africa) Palle Finderup Diederichsen by Sandra Fre ...
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german-contributors
ARTICLES The Drum
Who knows the DACH branded content market best? The people who spend all day, every day involved in it! We asked more than 25 Germ ...
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Branded Content Made in Germany, Austria and Switzerland
We launched our first regional version of the Best of Branded Content Marketing (BOBCM) yesterday. The launch event was kindly hos ...
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