2016

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2016 ARTICLES

BOBCM has been following the best branded content work from down under for some time – we featured Metro Trains Melbourne’s Dumb W ...
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2016 ARTICLES

Back in 2014, I wrote my WTF is branded content. It’s complicated post for Contagious that explored why the term 'branded content' ...
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2016 ARTICLES

BOBCM has featured case studies of some of the best branded content work from Scandinavia in our annual global ebooks, including V ...
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2016 CASE STUDIES

We've just published a special SlideShare edition that features 26 projects of all shapes and budgets that were originally publish ...
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2016 ARTICLES

Over the last few months our curator Justin Kirby has been reviewing new frameworks that attempt to map the brand-funded content s ...
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2016 Insight Series JOBCM

Paul Grainge kindly participated in JOBCM academic and industry collaboration co-faciliated by BOBCM's curator Justin Kirby. He is ...
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2016 Insight Series JOBCM

Siva K. Balasubramanian kindly participated in JOBCM academic and industry collaboration co-faciliated by BOBCM's curator Justin K ...
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2016 Insight Series JOBCM

Henri Kingo kindly participated in JOBCM academic and industry collaboration co-faciliated by BOBCM's curator Justin Kirby. He is ...
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2016 Insight Series JOBCM

Robert Rose kindly participated in JOBCM academic and industry collaboration co-faciliated by BOBCM's curator Justin Kirby. He is  ...
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2016 Insight Series JOBCM

Sylvia M. Chan-Olmsted is on the JOBCM Steering Committee, and is Professor at Department of Telecommunication and Director of Con ...
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