INTERVIEWS

jan_godsk
Conceptualisation and Definitions FEATURES INTERVIEWS

Jan Godsk is a branded content consultant and serial award juror who heads up the BCMA's Scandinavian Chapter. I spoke to him alon ...
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justin_kirby_drummer
Conceptualisation and Definitions FEATURED FEATURES INTERVIEWS

I was at the Golden Drum International Advertising Festival in Slovenia last month where I presented my findings from the BOBCM re ...
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avi_savar
Conceptualisation and Definitions FEATURES INTERVIEWS Strategy & Planning

As mentioned in my recent interviews with PJ Pereira and Scott Donaton, l've been speaking to industry experts as part of my WTF i ...
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scott_donaton
FEATURES INTERVIEWS Strategy & Planning

I recently spoke to UM's Chief Content Officer Scott Donaton. He's the former editor of Ad Age, author of Madison and Vine: Why th ...
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PJ_Peirera
Creativity & Content Creation FEATURES INTERVIEWS Strategy & Planning

I recently interviewed a number of industry experts for my recent WTF is branded content? It’s complicated article for Contagious. ...
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barney_worfolk_smith
Engagement & Distribution FEATURES INTERVIEWS

As part of helping put together the Best of Branded Content Live event together in partnership I’m speaking to industry experts ar ...
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ivan_pope_2
FEATURES Future and beyond INTERVIEWS

As part of looking at key themes for the Best of Branded Content Marketing Live event I’m helping put on, I caught up with interne ...
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rory_sutherland
Creativity & Content Creation FEATURES INTERVIEWS

I’ve been asking industry experts around the world about key and emerging themes in Branded Content. This follows on from my repor ...
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robert_bean
Branding & Brand Culture FEATURES INTERVIEWS

This is an interview that We Are Like Minds kindly facilitated with advertising veteran, turned branding consultant, Robert Bean, ...
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