Jean-Claude Van Damme

Jean-Claude Van Damme

Chris_McCarthy_Google
Branding & Brand Culture FEATURED FEATURES INTERVIEWS Strategy & Planning
I recently interviewed Chris McCarthy, the Creative Program Manager Lead for SEEMEA region at The Zoo, Google’s dedicated team of ...
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justin_kirby_CMR
ARTICLES FEATURES Strategy & Planning
This is the second in a series of articles I'm writing for the Cambridge Marketing Review that draws on my research for the Future ...
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jan_godsk
Conceptualisation and Definitions FEATURES INTERVIEWS
Jan Godsk is a branded content consultant and serial award juror who heads up the BCMA's Scandinavian Chapter. I spoke to him alon ...
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BOBCM VOL II 2014 CASE STUDIES
Campaign: Live Test Series: The Epic Split Client: Volvo Trucks Agency: Forsman & Bodenfors CHALLENGE The trucking industry is ...
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NEWS
I presented an edited preview of my expert predictions chapter from the second edition of the Best of Branded Content Marketing eb ...
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