MediaCom Beyond Advertising

MediaCom Beyond Advertising

bobcm-ual-2016
2017 EVENTS NEWS
I've recently been recruited as a full-time lecture on the advertising degree programmes at London College of Communications (Univ ...
Comments Off

awardwinners
2015 ARTICLES EVENTS
This article was originally published in The Drum, and was prompted by having been invited to join the jury of their inaugural Con ...
0

o-BE-MORE-DOG-facebook
EXPERT EXAMPLES
Among all the cases I have seen last year, O2’s ‘Be more dog’ has not only entertained me the most, but also perfectly staged how ...
0

Chris_McCarthy_Google
2015 INTERVIEWS
I recently interviewed Chris McCarthy, the Creative Program Manager Lead for SEEMEA region at The Zoo, Google’s dedicated team of ...
0

OBE-Summit
ARTICLES FEATURES Strategy & Planning
I'm speaking today at SUMMIT OBE 2015, a one day Branded Entertainment conference in Milan with insights from leading Italian bran ...
0

mango_what_I_should_wear
EXPERT EXAMPLES
Fashion, friendship, love. These are the ingredients, transformed into a story, of 'What I should wear by Mango', a miniseries ded ...
0

madebysweden
EXPERT EXAMPLES
I picked this example because I am Danish and therefore happen to know Sweden really well – albeit as an outsider  – and with the ...
0

john_lewis_monty_the_penguin
EXPERT EXAMPLES
2014 was a fabulous year for brands everywhere pushing the boundaries of what Branded Content means. I struggle to find a favourit ...
0

James_Morris_Mediacom
2015 INTERVIEWS
I recently caught up with Mediacom Beyond Advertising’s (MBA) James Morris. He kindly participated in the Re-thinking Creativity p ...
0

likeagirl
EXPERT EXAMPLES
  For me, the Always “Like a Girl” video is a stand-out campaign of 2014. A 3.30 minute studio-shot video that looks to quest ...
0